Privacy Policy


Blush Novelties (the "Company") and our brands value your trust. We collect certain information when you visit our U.S. site (the "Site"), in order to improve your shopping experience and allow us to better communicate with you regarding our products and services. This privacy policy is intended to assist you in understanding what information we gather when you visit the Site, how we use that information, and the safeguards we have in place to protect the information. This privacy policy only applies to information we collect at

By using and submitting information to our Site, you are agreeing that we may collect, use and disclose the information we collect in accordance with the purposes and uses identified in this policy.



Personal Information
For purposes of this privacy policy, "personal information" means any information by which someone can be personally identified, including name, address, telephone number, email address, billing and account information, credit or debit card information, and other information incidental to providing goods or services. We collect personal information from you only when you voluntarily provide us with this information, such as when placing an order through the Site or registering your product on the Site; establishing an account or adding information to your account such as by setting up a wish list, gift reminders, or address book entries; entering a contest or sweepstakes; taking a survey; contacting us with a comment or question; requesting a catalog; signing up to receive emails about our latest products and services; requesting to receive alerts; or applying for a job online. While not personal information by itself, the Company also collects and retains information about purchases you make on the Site.


Browsing Information - Cookies
When you visit our website, we may assign your computer one or more cookies, to facilitate access to our site and to personalize your online experience. Through the use of a cookie, we also may automatically collect information about your online activity on our site, such as the web pages you visit, the time and date of your visits, the links you click, and the searches you conduct on our site. During your visits to other websites where we advertise, we (or third parties) may use certain data collected on our site to show you the type of advertisements likely to be of greater interest to you. Although you may not opt out of receiving online advertisements generally, you may control the collection of data on our site used for targeted advertising during your visits to other websites. To opt-out of data collection for targeted advertising on other sites, click here: Opt-Out Now. Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies. If you choose to decline cookies, please note that you may not be able to sign in or use some of the interactive features offered on our website.



We use personal information collected on the Site for the following purposes:

·        for the specific purpose for which it was volunteered (for example, to purchase a product or process a return);

·        to improve the content, appearance and utility of the Site;

·        to understand your needs and preferences;

·        to develop, market, sell or provide products and services;

·        to conduct surveys, research and evaluations;

·        to manage and develop our business and operations, administer accounts, and collect and process payments;

·        to detect and protect us and other third parties against negligence, fraud, theft and other illegal activities;

·        as permitted by, and to comply with, any legal or regulatory requirements, process or provisions; and

·        if you submit a resume online, we may use the information you provide solely for the purpose of evaluating you as a candidate for employment and to contact you about prospective employment.


We also may share your information with selected third parties who provide services to us, including to process payments, monitor Site activity, serve Site content, help to maintain our customer database, administer emails, surveys, or contests and administer and maintain employment application information. Such third parties may have access to, store and process your personal information to provide services on our behalf, which may occur in the United States or in countries outside of the United States. Our service providers are not authorized to use your information for any purpose other than to provide the contracted services.


By using this Site, you acknowledge and consent to the fact that personal information provided by you or collected by us through your use of the Site is stored and processed by us in the United States where data protection laws may not afford the same level of protection as those of the country in which you are located (this is the case for users located in the European Economic Area ("EEA")). You also acknowledge and consent to the fact that we may, at our discretion, store and process such data in other countries (including countries outside the EEA) where data protection laws may not afford the same level of protection as those of the country in which you are located.


We may use the services of a third party to help us measure the effectiveness of our advertising and determine how customers use this Site. To do this, we may use web beacons and cookies provided by this third party, which enable us to collect the following types of information: product codes for the merchandise that customers purchase, the pages and site sections visited, time spent on the site, and similar site usage data. This information helps us to learn things like what pages are most attractive to our customers, which of our products most interest our customers, and what kinds of offers our customers like to see.


We also must always reserve the right to disclose information about you as required by law, in response to legal process including law enforcement requests, and where needed to protect the safety, property, or legal rights of users of the Site, or the Company or its affiliates or third parties.


Occasionally we may provide a link to a third party website, for example to conduct a survey for the Company. If you elect to provide your personal information on that third party website, this information will be subject to that third party website's privacy policy and security practices. We are not responsible or liable for any content presented by or contained on any independent website, including, but not limited to, any advertising claims or marketing practices. We also are not responsible or liable for any privacy or security policies or practices of these third party sites.


As with any business, it is possible that as our business develops, we might sell or buy online stores or other assets or be acquired by another company. In such transactions, information about customers often is among the transferred assets. Accordingly, in the unlikely event that the Company or substantially all of its assets are acquired by a third party, such customer information may be one of the transferred assets. Under such circumstances, the Company would to the extent possible require the acquiring party to follow the practices described in this privacy policy, as it may be amended from time to time.



If you have provided us with personal information and would like to change, correct, or request access to your personal information or update or cancel your registration, you may do so by e-mailing us at [email protected] or by writing to us at Blush Novelties 625 South Street, Garden City, NY 11530. You may also update your account information by clicking on "Customer Service" and "Update account information."

Please note that any request to be removed from our mailing lists may take up to one (1) month to become effective. Even if you are removed from any such list, if you order merchandise online, we will send you an e-mail confirming your order and may need to contact you by phone, e-mail, or regular mail if we have questions about your order.



We are concerned about the safety of children when they use the Internet, and the Company does not knowingly request or collect personally identifiable information online from any person under the age of eighteen.



We use certain security measures to protect the personal information you submit to the Site. For example, when you provide any order information, we use Secure Socket Layer (SSL) technology, an encryption tool that provides security while transmitting this information over the Internet. We also use firewall technology, password controls, and other technological and procedural safeguards in maintaining the Site. Although we have implemented the above security measures for this Site, you should be aware that 100% security is not possible.



The Company reserves the right, at its discretion, to change, modify, add, or remove portions of this privacy policy at any time. You should check this page periodically for changes. Your continued use of this Site following the posting of changes to this privacy policy will be considered your consent to those changes. In the unlikely event that we believe that the security of your personal information in our possession or control may have been compromised, we may seek to notify you of that development. If a notification is appropriate, to the extent we have your email address, we may notify you by email.



This policy is effective 1/1/2019.

If you have any questions or concerns regarding this privacy policy, please contact us at: [email protected] or by writing to us at Blush Novelties 625 South Street, Garden City, NY 11530.